Thursday, June 23, 2016

成田屋 (Naritaya in Asakusa)



I probably would never have come to this shop if it hadn't been for a TV shooting I was involved in.


X21. On Asahi TV Friday nights.


Well, the theme of this show was ramen that is popular with foreigner. Naritaya's customer base is 90% foreign. You heard me, 90%.


I was as surprised as you. Sure, this is located in the middle of Asakusa, one of Tokyo's most touristy neighborhoods, but that number seems crazy for a country of, well, Japanese people.


The master explained it perfectly.


The shop is Halal certified, and a bit of a destination for Muslims wanting to try something Japanese. Dietary restrictions can be a nightmare in Japan, and a shop like this is an oasis.


The ramen wasn't really to my liking, I found it too garlicky, with herbs and vegetables being used to replace the non-halal meats and alcohol that gives ramen a lot of its signature umami flavors.

But if you are strict halal, your ramen options are either this place, or my recommendation of Oka.


Fun TV shoot, though.


Map of 2 Chome-7-13 Asakusa, Taitō-ku, Tōkyō-to 111-0032

Tokyo, Koto-ku, Asakusa 2-7-13
Closest station: Asakusa

Open 10:00-20:00


Shahriman Shahrul Zaman said...

Big fan of your work and Youtube channel . I'm so thankful that you reviewed this place since this is the first ramen shop I went to during my trip at Asakusa . Huge help for all the Muslim tourists like me in Japan

Brian MacDuckston said...

Great to hear. There aren't a lot of Muslim-friendly food choices in Japan, but I'm happy you found a few.